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Pioneering Intelligent Banking eBook







 Taking a structured approach to   ASSESS your business priorities to pick conversational capabilities



 automating conversational


 commerce





 To harvest the full potential of conversational commerce, banks need to start small and scale,
 as well as follow a structured ABE – Assess, Build, and Enact – approach.

 Banks can start with ASSESSING their business priorities to pick conversational capabilities. By
 identifying the task to be automated and measuring them across different customer
 experience and operational excellence KPIs, incumbents can prioritize according to their
 specific needs.
                  Source: Capgemini Financial Services analysis, 2020


 Measure your ‘as-is’ state to envision your ‘to-be’ state.”  BUILD readiness to strengthen success drivers prior to actual implementation



 After identifying their “as-is” state, banks need to BUILD their readiness across people,
 business, and technology pillars prior to actual implementation. Based on their specific   Technology  Business  People
 operating scenarios, banks can identify their existing gaps and strengthen their success drivers.
                     Build/scale AI-related tech and   Identify barriers within SBUs   Develop innovation culture
 Banks can go forward with the ENACT implementation, using a hybrid approach with the right   API network   Identify/reassess framework/KPIs to   Reskill or upskill employees
                                                     evaluate success
                     Probe API/system integration
 ecosystem partners:   Improve data management capabilities  Analyze customer diffusion  Analyze resource management to
                                                                                     adopt an optimized structure
 •  Incumbents can leverage various channel partners (Amazon Echo, Google Home) to connect   Build/improve cybersecurity infrastructure   Prioritize and align SBUs for next phase   Expand/train resources especially
                                                                                     with expertise in new processes
                     and compliant management systems
 with customers.
                   Source: Capgemini Financial Services analysis, 2020.
 •  The channel partners integrate with the bot Middleware (Microsoft, Amazon, Boost.ai).
 •  The bot can then be trained using AI solutions provided by third parties such as Riskified and
 AML Partners to extract the required information by connecting with enterprise systems   ENACT implementation, using a hybrid approach with the right ecosystem partners
 (CRM, payments, products, supply chain, etc.) for various banking divisions.





 Banks can also leverage the expertise of system integrators for end-
 to-end implementation.”






 For more information about how Capgemini can help you effectively
 implement your conversational interfaces, contact us at
 financialservices@capgemini.com  Source: Capgemini Financial Services analysis, 2020.



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